terça-feira, 3 de maio de 2016

INTERMEDIATE

E.T. the Extra-Terrestrial


It is a video game    that came out for the Atari 2600 game system in 1982. It was based on a very popular film of the same name. It cost over 125 million dollars to make. Star programmer Howard Scott Warshaw created it with consultation from Steven Spielberg. And it is widely considered to be one of the worst video games ever created. The massive failure of E.T. and its effects on Atari is an often-mentioned reason for the video game industry crash of 1983.

It was July 27th, 1982. Howard Scott Warshaw was hot off the success of his most recent game, Raiders of the Lost Ark. He received a call from Atari C.E.O. Ray Kassar. Atari had bought the rights to make a video game version of Spielberg's movie, E.T. the Extra-Terrestrial, which had just been released in June. Kassar told Warshaw that Spielberg had specifically asked for Warshaw to make the game. Warshaw was honored, but there was one huge problem. Atari needed the game finished by September 1st in order to start selling it during the Christmas season.

It had taken Warshaw six months to create Raiders of the Lost Ark. The game he made prior to that took him seven months. He was expected to createE.T. in around five weeks. Warshaw just did not have enough time to program the game properly, but he accepted the challenge anyway and production began. Spielberg wanted Warshaw to create a simple maze game, similar to Pac-Man, but Warshaw had a bigger vision. He wanted players to explore different environments in a 3D world. Warshaw followed his vision.

Atari anticipated that the game would be a huge success. Usually companies like Atari have people test games before releasing them. If there is something that testers really dislike, programmers can fix it before the public gets a chance to play. Atari decided to skip testing due to time limitations. They wanted the game released during the holiday season. It was: E.T. was released in December of 1982.

The game sold very well at first. It was a hot holiday item. Unfortunately, Atari overestimated how many they would sell. They made 5 million copies and they only sold 1.5 million. Most people who played the game hated it. The graphics were bad. Game play was awkward. Players got stuck in holes that they couldn't escape. A short time limit made the game difficult to explore and frustrating to play. Some people who stuck with the game grew to like it, but it wasn't the mainstream success that Atari had hoped it would be.


Too many copies of the game sat on store shelves. One employee remembers the game being discounted five times, from $49.95 to less than a dollar. Many people returned the game. Atari was left with millions of unsold copies. In September of 1983, a newspaper in New Mexico reported that between 10 and 20 semitrailer truckloads of Atari products were crushed and buried at a landfill in Alamogordo. Perhaps a million or more copies of E.T. were buried in the desert. When word got out, the drop site had to be covered with cement to prevent scavenging.

Atari lost over $100 million on E.T. The game was so bad that it was said to have affected Atari's reputation. The video game industry soon fell into a deep depression. In 1983 the industry made $3.2 billion. By 1985 profit fell to just over $100 million. This was almost a 97% drop. Many critics believe that Atari's blunder on E.T. was one of the causes leading to this depression. E.T. the Extra-Terrestrial will long be remembered as one of the worst video games ever made, if not one of the causes of the decline of the entire video game industry.

SIGS UPPER



Mongooses

If you plan on going to Hawaii, don't bring any pets. Hawaiians are wary of letting in foreign animals. Your beloved Rex or Fi-fi could spend up to 120 days in quarantine. They have strict rules for importing animals. They carefully screen all incoming pets. Who could blame them? They've had problems with new animals in the past.

The black rat was introduced to Hawaii in the 1780s. These ugly suckers originated in Asia, but they migrated to Europe in the 1st century. Since then they've snuck on European ships and voyaged the world with them. These rats carry many diseases including the plague. They are also good at surviving and tend to displace native species. That means that after they infest an area, there will be fewer birds and more black rats. Most people prefer living around birds.

Since their arrival in Hawaii, black rats have been pests. They've feasted on sea turtle eggs. They've eaten tree saplings, preventing trees from being reforested.  And they've been a leading cause in the extinction of more than 70 species of Hawaiian birds. They love to climb trees to eat bird eggs. They also compete with forest birds for food, such as snails, insects, and seeds.

Perhaps more troubling, black rats threaten humans. They spread germs and incubate disease.They are a vector for more than 40 deadly illnesses. Some think that rat-borne diseases have killed more people than war in the last 1,000 years. Rats also eat our food. They eat more than 20% of the world's farmed food. And that's why the mongoose was brought to Hawaii.

During the mid 1800s, the Hawaiian sugar industry was thriving. Americans were just realizing that they loved sugar. Hawaii was pretty much the only place in America where one could grow sugarcane. But those filthy vermin were tearing up the fields. Black rats were destroying entire crops. What's a plantation owner to do? The answer is simple. Import an animal known to kill rats. What could go wrong with that? In 1883 plantation owners imported 72 mongooses and began breeding them.
People revere the mongoose in its homeland of India. They are often kept tame in Indian households. Mongooses feed on snakes, rats, and lizards, creatures that most people dislike. They are also cute and furry. And they kill deadly cobras. What's not to love? Sadly, India is a much different place than Hawaii.

When the mongooses got to Hawaii, they did not wipe out the rats as plantation owners hoped. Instead, they joined them in ravaging the birds, lizards, and small plants that were native to Hawaii. It's not that the mongooses became friends with the rats. They still ate a bunch of them. But mongooses are not too different from most other animals: they go for the easy meal. In Hawaii they had a choice. Pursue the elusive black rat or munch on turtle eggs while tanning on the beach. Most took the easy route.


Now Hawaii has two unwanted guests defacing the natural beauty. The Hawaiians have learned their lesson. Talks of bringing in mongoose-eating gorillas have been tabled. So don't get uptight when they don't welcome your cat Mittens with open arms.  They're trying to maintain a delicate ecosystem here.